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Friday, January 29 • 9:00am - 9:45am
Diary of a Wimpy Kid: Lessons on Reconnecting with Children

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Diary of a Wimpy Kid, a "book series in cartoons", captured the imagination of a generation of children weaned on television and the Internet. Join Jeff Kinney to learn how to capture the attention and imagination of children and adolescents in the "online" age

Friday January 29, 2010 9:00am - 9:45am
Congress Centre, Studio Congress Centre, DAVOS, Switzerland